Fukushima

Fukushima Mirai Challenge Project x Makuake Sake-based “Phytotherapy Liqueur” pre-sale

2022.03.20

“The time to enjoy delicious sake is a self-care time to prepare yourself as it is”
At the end of the day, spending time with loved ones, having fun drinking, but also paying attention to beauty and health. We have developed “Phytotherapy Liqueur”, a liquor that responds to such feelings.
This phytotherapy liqueur will be on sale at “Makuake” from February 15th (Tue) to March 31st (Thu), 2022.

What is phytotherapy?

“Phyto” in phytotherapy means plant in Greek.
The herbs that are plants and the materials created by the blessings of nature create a delicious taste that is gentle on the body.

3 types of "herb cordial"

Liqueur is based on the traditional English drink “Herbal Cordial”, which is made by boiling down herbs and fruit juice, and is a blend that allows you to enjoy the mellow aroma unique to herbs. From the moment you put it in your mouth, the gorgeous scent will come out of your nose and you will feel very happy.
Enjoying delicious sake will relax your feelings, and before you know it, your body and mind will be in order. It is on sale in 3 unique blends of “01”, “02” and “03”.

"Van Rouge" blended in all three types

Each of the three products is blended with Van Rouge-based herbs.
Van Rouge is the part of the grape leaves used in red wine. Rich in polyphenols, it has long been a familiar presence in Europe, especially in France, when it’s cold as a grandmother’s wisdom.

Based on this Van Rouge, this product is supervised by a phytotherapist and has a nice blend for the body. There are three types. Each of these three cordials is combined with sparkling sake.

Phytotherapy Liqueur “01”
A blend of elderflower and linden.
It has a sweet taste and is a gorgeous scent that many people like.
This scent will help you when you want to refresh yourself at the end of the day. Especially when you want to get well in the cold season. It is also recommended to combine it with lemon, lime and kiwi.

Phytotherapy Liqueur “02”
A blend of elderflower, orangeflower and echinacea.
A scent that reveals and hides bittersweetness in its elegant sweetness. A fresh citrus look. Recommended for relaxing at the end of the day, where you want to spend your time tomorrow.

Phytotherapy Liqueur “03”
A blend of rose and raspberry leaf.
A scent that brings a sense of well-being.
A sweet, floral and perfect scent for women. For example, when you want to spend your time in a slightly luxurious mood. It is also recommended to combine it with strawberries and blueberries.

Phytotherapy liqueur
Price: Set of 3 3,040 yen (shipping included)

>Crowdfunding page
During the same period, businesses in Fukushima Prefecture, including our company, are unveiling products that have not yet appeared in the world with “Makuake” at the “Fukushima Mirai Sales Fukusai” sponsored by the “Fukushima Mirai Challenge Project”.
>Fukushima Mirai Challenge Project

New

New

Featured articles

Hiroshima

Art

The Most Beautiful Museum in the World: Simose Art Museum Wins UNESCO’s Prestigious Versailles Prize!

--

Food

[ Kimuraya (department store)]Snowman’ is available only during the Christmas period. Japanese Stollen, made with traditional sake-type dough and Japanese ingredients, is on sale again this year.

December sees the arrival of a number of Christmas breads. The Snowman with his cute smiling face is a sweet loaf with two different flavours: pudding cream and chocolate cream. It is a heartwarming treat with flavours that both children and adults can enjoy.

Also back this year is the popular Japanese Stollen, which was a big hit last year. This is a special cake that can only be tasted at Kimuraya, using Japanese-inspired ingredients such as persimmons, figs and koshi-an (sweet bean paste). Please take this opportunity to try Kimuraya’s limited edition Christmas bread.

Hiroshima

Art

ZIPANGU Contemporary artists who have run through the Heisei era” Takashi Murakami x Sueo Mizuma dialogue: ‘Beyond the Theory of Artistic Entrepreneurship’ / Interview with Mr. Mizuma: ‘Rediscovering the Value of Japanese Culture by the Japanese People

The Hiroshima Museum of Art is hosting the exhibition “ZIPANGU: Contemporary Artists Who Defined the Heisei Era” (November 2, 2024 – December 22, 2024). This showcase brings together works by some of the most prominent figures in Japan’s contemporary art scene, including Yayoi Kusama, Takashi Murakami, Makoto Aida, Yoshitomo Nara, Chiharu Shiota, Izumi Kato, Akira Yamaguchi, and Miwa Komatsu. The exhibition has already garnered significant attention, exceeding 10,000 visitors.

HYAKKEI covered the dialogue between contemporary artist Takashi Murakami and Sueo Mizuma, the curator of this exhibition, held at the RIHGA Royal Hotel Hiroshima. We also conducted an exclusive interview with Mr. Mizuma.

The discussions centered on the aspirations behind the ZIPANGU exhibition and offered forward-looking insights, not only into Japan’s art world but also into the rediscovery of value within Japanese culture by its people.

Hiroshima

Travel

Culture

Two types of autumn-only red seals, ‘Chrysanthemum and Tanzaku’ and ‘Autumn Leaves and Candles’, are now available at Daisho-in Temple, Miyajima, a World Heritage island.

Two types of paper seals made exclusively for autumn, ‘Chrysanthemum and Tanzaku’ and ‘Autumn Leaves and Candles’, have been available since Monday 9 September at Daisho-in Temple on the World Heritage island of Miyajima. Quantities are limited and will run out as soon as they are gone.

Pick Up

Pick Up