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[Felissimo Museumbu] Elegant goods that let you feel the gorgeous life of Heian Palace in the daily life of Reiwa are now available.

2022.06.02

Felissimo’s “Museumbu” has started selling miscellaneous goods such as pouches and stuffed animals in the image of Miyanaka culture and stories that make you feel the aesthetic sense of the Heian period from May 20th.
All of them are designed to fit in everyday life, and the lineup is fully enjoyable not only for those who like literary works and history at the time, but also for those who like cute goods.

Women's costume image Naughty pouch

A literary work “The Tale of Genji” written by Murasaki Shikibu that represents the Heian period.
It is a pouch that was born in the image of the beautiful costumes worn by four women, such as Onna Sannomiya and Murasaki, in the scene of the main character, Hikaru Genji’s concert and women’s music.

From the transparent fabric, a design like a working pattern created based on the episodes related to each woman.
“Onnasannomiya”‘s “Treasure Soka ni Cat”,
“Akashi no Nyougo”, “Birch cherry blossoms in the waves”,
“Akashi no Kimi” “Pine in Qinghai Wave”,
“Birch cherry blossoms and dew on the cloisonne” of “Murasaki no Kimi” can be seen through.

Thinking about the scene of women’s music in “Genji Monogatari”, the image of women’s costumes.
1 piece per month ¥ 2,100 (¥ 2,310 including tax)
>Click here to apply

Akome Ougi pouch where you can enjoy the feeling of a female bureaucrat in Heian period

Inside the pouch, there is a mirror that is convenient for a little make-up.
The inner fabric expresses an auspicious pattern that combines “butterflies” and “birds” called “Chouchoumon patterns”.
The mesh pocket for storing cosmetics can be removed with a hook-and-loop fastener.
When the pouch is closed, it becomes a compact fan shape.
Every time you use it, you can enjoy an elegant remake with a good mood.

Akome fan pouch to enjoy the feeling of a female bureaucrat in Heian
1 piece ¥ 2,800 (¥ 3,080 including tax)
>Click here to apply

Let's love myobu no otodo from "The pillow book, Saburafu cat on top"! Plush Doll

A stuffed animal with the motif of a cat that Emperor Ichijo loved, which appears in “The Pillow Book” written by Sei Shonagon.
The point is the textured face with earrings, which is the image of the decoration of the akome fan owned by a female bureaucrat who works at the court.
It is said to be the oldest recorded “cat with a name” in Japanese history.

Let’s love myobu no otodo from “The pillow book, Saburafu cat on top”! Plush Doll
1 piece ¥ 2,500 (¥ 2,750 including tax)
>Click here to apply

Let's love Okinamaro from "The pillow book, Saburafu cat on top"! Plush Doll

It is a stuffed animal with the motif of the dog “Okinamaro” that was loved by Fujiwara no Teishi and others, which appears in “The Pillow Book” written by Sei Shonagon.
At the time of the Doll’s Festival, I recreate the appearance of wearing peaches and willows and walking around the palace in a good mood.
“Okinamaro” surprised people as a “dog that sheds tears” in the work.

Let’s love Okinamaro from “The pillow book, Saburafu cat on top”! Plush Doll
1 piece ¥ 2,500 (¥ 2,750 including tax)
>Click here to apply

Introducing other items with the motif of the Heian period, which is popular in the museumbu.

The Pillow Book: The Four Seasons Curtain Cloth Association
It is a multi-curtain that is sung in The Pillow Book and expresses the scenery that Sei Shonagon and Fujiwara no Teishi looked at from the court and seemed to be happy.
1 sheet per month ¥ 3,800 (¥ 4,180 including tax)
>Click here to apply

Felissimo Museumbu Waka image brooch meeting written by a male poet wearing a grace
An elegant brooch with the motif of Japanese poetry written by a male poet in the Heian period.
1 piece per month ¥ 2,900 (¥ 3,190 including tax)
>Click here to apply

~ Happy to be together “FELISSIMO” ~
It is a direct marketing company that sells to consumers through its own media such as catalogs and the web, focusing on in-house planned products such as fashion and miscellaneous goods.
To be a bearer of happiness and co-creation, to make people happy, and to be happy with nature, society, and people.
We are conducting business activities in the area where “business feasibility,” “originality,” and “sociality” that embody “happiness that makes us happy together” with those experience values as our core values.
>Felissimo official website

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