Increased production of “Hinari Hemp Mask” sold out immediately after about 48 hours!

2020.07.16

Due to the favorable reception, the production of “Hinari Hemp Mask” (three-dimensional fashion mask for summer), which can be used in the summer scene, using the fabric “NEO Noto Jofu” originally developed by Texushiru, stopped for a while. We are pleased to announce that we will resume accepting pre-order sales at the Texi online shop from noon on July 8 (Wednesday).

When sold for the first time on June 10, 1,000 sheets will be sold out within about 48 hours after reservation starts. Since then, many people have called for resale, and we have decided to increase production by 1,000 more. In addition to reselling 6 designs that were popular last time, 4 designs are newly released. You can choose from a total of 10 designs.

Product name: Cool Hemp Mask (NEO Noto Jofu Summer Summer Fashion Mask)
*Limited 1,000 sheets (100 sheets x 10 types)

[Development background]
Texiru (representative: Osamu Tanaka) in Nakanoto-cho, Kashima-gun, Ishikawa Prefecture, formed in 2019 by volunteers from the local textile business, independently developed the NEO Noto Jofu, a composite fabric of hemp and polyester. ..

This is the “tradition” of 100% hemp fabric “Noto Jofu”, which has been handed down in Nakanoto Town for about 2000 years, and the craftsmen who have been cultivated since the early Showa era as the local industry of the synthetic fiber industry. It was realized by crossing with “technology”.

Nowadays, wearing a mask has become the basis of daily life because of the influence of coronavirus, and I thought that NEO Noto Jofu could help you to spend the summer of 2020 comfortably. Immediately after the 1,000 pieces were sold out at the last sale, we received many requests for resale, so we will make an additional 1,000 masks this time. The features of the dough are the same as the last sale, and are as follows.

13. Rokuroku-TSUYUKUSA (model wearing)

[Features of NEO Noto Jofu Mask]
1. Thin, light, cool and comfortable touch
The characteristic of hemp is that it is light and does not damp easily (*). Kimonos such as Noto Jofu are perfect for summer. However, when you touch the face directly, 100% hemp feels tingling. In that respect, NEO Noto Jofu, which is a combination of hemp and polyester, is smooth to the touch and has a cool and comfortable feel.

(*) Characteristics of hemp: It has excellent hygroscopicity and quick drying. As it has good thermal conductivity, it takes away body temperature and radiates heat to give a cool feeling.

It also features a chic design that takes advantage of the texture of the fabric itself. You can enjoy it as a sophisticated fashion item.

2. It is hard to wrinkle and is easy to handle
Although masks are a hassle to manage such as washing, NEO Notojo cloth is a fabric that does not easily wrinkle, so it can be machine washed (recommended to put in the net). You can use it for a long time by washing your hands.

Name: Cool hemp mask
(NEO Noto Jofu Summer Solid Fashion Mask)
Reservation sales start date: Wednesday, 8th July 2020, noon 12:00~
Estimated shipping date: August 10th (Monday/Holiday)
Design (10 types in total): 14. MORAN (new product/premium*)
* “Checkerboard pattern”, which is one of the representative patterns of Noto Jofu, is made with advanced craftsmanship and special dobby weave (triple weave).
It was reproduced. This is a recommended item for those who value design.
13. Rokuroku-TSUYUKUSA (new product)
12. White Ai-SHIRAAI (new product)
11. Moon White-GEPPAKU (new product)
9. Blue Blunt-AONIBI
8. Rape blossoms-NANOHANA
7. Mahana-MASUHANA
6. Aoi-SEIHEKI
5. Maru-TURUBAMI
2. Ultramarine-GUNJOU
*10. Karian-KARIYASU/4. Konjitsu-KONNEZU/3. Navy blue-KONJOU/1. Blue-brown-AOKACHI is undecided for next arrival.
Sales price: 14. Mulan only 2,500 yen (tax included)
Others are 1,500 yen (tax included) *Up to 5 items per design per person
Shipping: 300 yen (however, free shipping for purchases of 4,500 yen or more)
Size: M size (size for women): length 130mm x width 210mm
L size (size for men): length 135 mm × width 240 mm
Reseller: Tecushiru Online Shop
URL: Techish Online Shop (Wednesday, July 8 12:00 noon) From)
14. Moran (model wearing)

New

New

Featured articles

Kumamoto

JP info

[Minamioguni Town, Aso District]Information on new facilities and refurbished establishments around Kurokawa Onsen

Discover newly opened facilities and refurbished establishments in and around Kurokawa Onsen (Minamioguni Town, Kumamoto Prefecture). Each spot lies within a 5-10 minute drive from Kurokawa Onsen town, making them easy to visit between hot spring hopping. From new ventures by long-established inns to cafés nestled in lush satoyama landscapes and restaurants dedicated to local ingredients, these spots brim with diverse appeal. Explore them as fresh ways to enjoy Kurokawa Onsen.

Tochigi

JP info

Avoid the traffic and enjoy the autumn colours of Oku-Nikko at dawn: “SPACIA X NIKKO CRUISER’s Early Morning Autumn Foliage Tour” now on sale

From October 2025, we shall commence operations of the high-grade chartered coach ‘SPACIA X NIKKO CRUISER’ as a new secondary transport service within the Nikko area. To commemorate the launch, Tobu Top Tours Co., Ltd. has planned the ‘SPACIA X NIKKO CRUISER Early Morning Autumn Foliage Viewing Journey’, which will go on sale from Friday, 12 September 2025.

Countrywide

Event

Eighty Years After the War: A Reflection on the Preciousness of Ordinary Life YUKIKAZE – In Theaters Nationwide from August 15, 2025

“To Return Alive, To Bring Others Home Alive”

Opening nationwide on August 15, 2025—marking eighty years since the end of World War II—YUKIKAZE is a feature film based on the true story of the Imperial Japanese Navy (IJN) destroyer Yukikaze, a vessel that rescued countless lives amid the horrors of war. A press screening was held in advance at the Sony Pictures screening room.

The destroyer Yukikaze, which served throughout the Pacific War, was renowned for rescuing numerous sailors thrown into the sea during fierce naval battles, surviving to the end of the war virtually unscathed. It earned the legendary moniker “the lucky ship.” This film brings to life the ship’s heroic journey, alongside the lives of those who persevered through one of the most turbulent eras in modern history.

Leading the cast is Yutaka Takenouchi as Captain Kazutoshi Terasawa—a fictional amalgamation inspired by the real-life captains of Yukikaze. Hiroshi Tamaki portrays Petty Officer First Class Kohei Hayase. Supporting roles are delivered by an ensemble of acclaimed actors including Daiken Okudaira, Rena Tanaka, Kanji Ishimaru, and Toru Masuoka. Kiichi Nakai delivers a commanding performance as Vice Admiral Seiichi Itō, the Second Fleet Commander of the IJN who met his fate aboard the battleship Yamato.

In today’s world, once again shaken by division and violence, YUKIKAZE poses an urgent question to those of us living in the peace that others fought to protect: Are we once again treading the path of past mistakes? As collective memory of the war fades, this film becomes ever more vital—a call to reflect on the true value of peace.

Fukuoka

Event

Restaurant

Takamiya Garden Saryo, Minami-ku, Fukuoka City, 18 Jul (Fri) – 11 Aug (Mon, national holiday) Summer event to feel cooler ‘Summer Lights – NATSU NO HI’ Reservations now being accepted.

The Takamiya Teien Saryo will hold its popular seasonal event “Summer Lights” from 18 July (Fri) to 11 August (Mon) 2025.A special dinner course, prepared exclusively for Summer Lights, featuring an abundance of seasonal fish and summer vegetables to bring out the coolness of summer. The meal finishes with shaved ice with matcha green tea, a summery treat. Please enjoy the dishes that gently add coolness to your summer evening in a relaxed atmosphere.

Hiroshima

Art

Simose Art Museum: “Ambient, Environment, Circumstances – The Topography of Contemporary Art”Interview Part II: Ryosuke Yoshimura, Kisei Takahashi, Mario Cristiani, and Stefano Pesce

Opened in 2023 in Otake City, Hiroshima Prefecture, the Simose Art Museum sits on the shores of the Seto Inland Sea, facing the sacred island of Itsukushima. Designed by globally acclaimed architect Shigeru Ban, the museum rose to international prominence when it was awarded the Versailles Prize in December 2024 as the ‘World’s Most Beautiful Museum,’ drawing significant global attention.

To commemorate this achievement, the museum launched its first-ever contemporary art exhibition, Ambient, Environment, Circumstances – The Topography of Contemporary Art, which runs from April 26 to July 21, 2025. Within just ten days of opening, the exhibition surpassed 10,000 visitors—a record-breaking turnout for the museum.

Featuring works by emerging artists born between 1980 and 2000, primarily from across Asia, this special exhibition marks a bold new chapter for the museum as it ventures into contemporary territory.

Following our previous interview, HYAKKEI continues its coverage with insights from Ryosuke Yoshimura, Representative Director of Simose Art Museum; Kisei Takahashi, Board Director of the museum; Mario Cristiani, co-founder of Italy’s leading gallery Galleria Continua; and Stefano Pesce, Advisor of the Mark Tobey Committee CMT.

Hiroshima

Art

Simose Art Museum: “Ambient, Environment, Circumstances – The Topography of Contemporary Art”Interview Part I: Chief Curator Keita Saito

Opened in 2023 in Otake City, Hiroshima Prefecture, the Simose Art Museum sits on the shores of the Seto Inland Sea, facing the sacred island of Itsukushima. Designed by globally acclaimed architect Shigeru Ban, the museum rose to international prominence when it was awarded the Versailles Prize in December 2024 as the ‘World’s Most Beautiful Museum,’ drawing significant global attention.

To commemorate this achievement, the museum launched its first-ever contemporary art exhibition, Ambient, Environment, Circumstances – The Topography of Contemporary Art, which runs from April 26 to July 21, 2025. Within just ten days of opening, the exhibition surpassed 10,000 visitors—a record-breaking turnout for the museum.

Featuring works by emerging artists born between 1980 and 2000, primarily from across Asia, this special exhibition marks a bold new chapter for the museum as it ventures into contemporary territory.

HYAKKEI visited the exhibition shortly after its opening and sat down with Chief Curator and artist Keita Saito for an in-depth interview. “I wanted this project to challenge the current condition of the Japanese art world,” Saito noted.

Pick Up

Pick Up