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Perfect for indoor play with family and friends! !! Card game “IRO TO KATACHI” made by volunteers of BANDAI NAMCO Group started pre-order sales through cloud funding


Nesting life is a chance to grow creativity!
TRINUS Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Shinya Sato, Trinas), which conducts product development business in collaboration with Japanese small and medium-sized manufacturers boasting superior technology and creators with innovative ideas. Bandai Namco Research Institute (Location: Koto-ku, Tokyo, President: Hajime Nakatani) has started pre-selling sales of the card game “IRO TO KATACHI” by crowdfunding on Sunday, April 5, 2020.
In addition, on March 31, 2020 (Tuesday), we completely renewed the asobiza co-creation platform “asobiza”.


The card game “IRO TO KATACHI” was planned and developed by NAMCO BANDAI Studio Inc. It was. It is a card game that was born from the desire to create a game that both adults and children can enjoy together, that everyone can smile, and that people all over the world can play.

"Make, guess, glad! Card games that convey "color", "shape", and "movement"

“IRO TO KATACHI” will start accepting orders for crowdfunding on the Asobi co-creation platform “asobiza” which will be completely renewed on March 31 from April 5, 2020.

《How to play IRO TO KATACHI》

It’s easy to play, by arranging and moving “color cards” to draw a picture of a certain “theme” and let others guess what you are making.

You can make it look like a dot picture in color or shape, or you can move the card and express it with gestures, so it can be enjoyed by small children to the elderly.

《Product Summary》

◯ Product name: IRO TO KATACHI
◯ Target age: 6 years or older
◯ Play time: About 15 minutes
◯ Number of players: 2-8
◯ Contents: 70 colored cards (7 cards for each of 10 types), 30 theme cards, 1 play sheet, 1 dice card, 2 scoring chip sheets, instructions
◯ Price: 2,000 yen (tax excluded)
◯ Shipping: 300 yen in Japan / 2,000 yen overseas
◯ Pre-order acceptance period: April 5, 2020 – May 31, 2020
◯ Delivery time: Scheduled for mid June

[10 limited luxury version! ]

This item was tested and sold in the game market autumn of 2019 and was sold out with favorable reception.
We will sell a limited number of items that were slightly stored at the Bandai Namco Research Center this time.

◯ Product name: IRO TO KATACHI luxury version
◯ Price: 4,500 yen (tax excluded)

[Main differences from the regular version]
・Play sheet is made of cloth
・Score chips are clear parts
・145 questions with 1 question for each theme card
(Regular version has 90 questions with 3 questions per sheet)
* Basic rules are the same

What is asobiza?

Let’s grow Asobinota seeds that are only here in the world

“Asobiza” will disclose the technology sleeping in the Bandai Namco Research Institute and the new idea “Asobinotane” on the platform, and brush up while incorporating the voice of the user, so that it has never been seen before It is an “Asobi co-creation platform” that brings out new assobi to the world. What kind of seeds will sprout, what kind of color flowers will bloom and bear fruit? The future of growth depends on the supporters. Asobinota seeds that you can only meet here, why don’t you grow with us?

《company overview》

TRINUS Co., Ltd.
“TRINUS” is the ultimate fabless maker that creates new value by utilizing the manufacturing community consisting of manufacturers, designers and end users. Instead of holding many resources in-house, we take up various technologies nationwide in Japan and openly recruit product concept designs utilizing these technologies from more than 4,000 registered designers and feedback from users (potential consumers). Based on this, we are advocating and promoting the concept of an “open value chain,” in which we select selected products, prototype development, branding, and sales all at once.

* Please see here for the open value chain.

〇 Main company Tefu Yoyogi Uehara 2F, 3-1-10 Nishihara, Shibuya-ku, Tokyo
○ Representative Shinya Sato, Representative Director
〇 Established November 25, 2014
○ Capital 65,985,000 yen (including capital reserve)

Bandai Namco Research Institute Co., Ltd.
BANDAI NAMCO Research Institute is an “entertainment innovation group” that creates new value for entertainment, based on research and development of cutting-edge technology. We are now in a very exciting time as things and services that could only be imagined until now become a reality due to the rapid progress of technology. BANDAI NAMCO Laboratories wants to create and realize “unprecedented new games and entertainment” by making the most of the entertainment knowledge cultivated so far and actively co-creating with innovators all over the world. I am thinking.

○ Main company 2-37-25 Eidai, Koto-ku, Tokyo
○ Representative Hajime Nakatani, President and CEO
Established April 1, 2019
○ Capital 10,000,000 yen



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