In response to a request from Kyoto City, we changed the contents of COVID-19 and other infectious disease prevention and outdoor migratory exhibitions to “FLOWERS BY NAKED 2020-Sakura-World Heritage Nijo Castle” in March 2020. It was held from 20th. However, due to a request from the country to refrain from going out, the event was canceled before the cherry blossoms were in full bloom on Saturday, March 28, at the discretion of the organizer.

Therefore, we are planning a VR content of Nijo Castle, a world heritage colored with cherry blossoms in full bloom and naked art. This was made possible by the cooperation of Ricoh and Omura Printing, who agreed with our call. This is a content that you can enjoy this exhibition shot with the 360-degree camera “RICOH THETA” with the paper VR goggles “Auggle S2” for smartphones.
You can enjoy the cherry-blossom viewing feeling in a virtual style while you are still out of the house.

“FLOWERS BY NAKED” was planned, directed, and produced by creative company Naked, who is involved in the projection mapping of Tokyo Station “TOKYO HIKARI VISON” and the new monument “Water Tree” in Izumi Square, Osaka. An immersive art exhibition of flowers that you can enjoy with your five senses, attracting more than 600,000 people.

The hashtag “#flowers by naked” of this exhibition recorded about 80,000 posts on Instagram.
The World Heritage site, Nijo Castle, has been holding the autumn leaves season in 2018 and 2019, and this is the first time that this exhibition will be held in Kyoto in the spring. In collaboration with the buildings that are important cultural properties such as Karamon, and the 50 types of “night cherry blossoms” that are in full bloom in Nijo Castle, we created a new cherry blossom viewing experience with the theme of “cherry blossoms.”

A creative company founded in 1997 by Ryotaro Muramatsu with directors, designers and writers. Based on the principles of “Core Creative”, “Total Creation” and “Borderless Creativity”, we are engaged in activities that go beyond genres such as movies, TV, MV, advertising, space production, regional revitalization and educational programs. In recent years, we have developed many shows using 3D projection mapping and immersive (immersive) events that fuse the technology and reality represented by “FLOWERS BY NAKED” and “TOKYO ART CITY BY NAKED”. “TREE by NAKED yoyogi park”, a hands-on restaurant that specializes in food and art, is also open in 2017. We are creating new experiences and values ​​in every scene of LIFE, such as culture, art, entertainment, tradition, education, music, cities, food, sports, etc.

In addition, representative works of recent years include hands-on events “OCEAN BY NAKED”, Osaka / Izumi Square new monument “Water Tree”, Tokyo Tower, Maxell Aqua Park Shinagawa’s seasonal production, etc.

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