Recruitment of craftsmen to make “a mug that will complete your life” started

2020.08.14

Wired Beans Co., Ltd. collaborates with Regional Revitalization Solutions Co., Ltd., which operates the ALL-JAPAN Tourism Nationwide Fund, to manufacture mugs with the same design together with ceramic craftsmen (pottery makers) who inherit traditional techniques. We are now looking for a partner who can cooperate with the “Life-Successful Mug” initiative. This project aims to help the recovery of traditional industries.

We are engaged in digital solution business that provides EC site development, maintenance, and operation services in the digital commerce field, and digital marketing business centered on the operation of “craftsmen and manufacturing brands”. We have proposed “the mechanism of craftsmen that exist in the present age.”

Since its establishment in October 2009, Wired Beans products have won the Good Design Award in Japan, the Red Dot Design Award in Germany, the German Design Award Special Award, and the Industrial Design Excellence Award in the USA. Has been awarded and has been highly evaluated in the global market.

From April 2016, we have begun manufacturing and selling the “Lifelong Mugs” series, and as of today, we have 17 types of lineup. Another major feature is our unique after-sales service called “lifetime compensation,” which was created from the idea that “I want you to use craftsmanship-made products more closely and for a long time.” Please see our official online store  for product details, so please be interested We are waiting for inquiries from potters and potters who can bring it.

Main features of "Mug that completes your life"

1. Potters (artisans) from all over Japan produced the modern design mugs jointly developed with GK Industrial Design using their traditional techniques and materials.
2. Regardless of the reason at the time of damage, Wired Beans will give a lifetime compensation (conditional) to exchange a new one, so that “a long connection between people, tools and craftsmen”, “passage of craftsmanship”, and “revitalization of local industry” “It aims to.
3. By rounding the bottom, a high-quality crema (fine bubbles floating on the liquid surface of the espresso) is created, and the high functionality of the varistor supervised with the aim of confining aroma and warmth.

About Wired Beans

Wired Beans is a brand that develops a lineup with a focus on hand-made craftsmen from all over Japan, aiming to “connect craftsmen and customers.” Both the series “Lifelong Glass” and “Lifelong Mug” are the representative products, and by adding our own after-sales service “Lifetime Compensation”, MADE IN JAPAN high quality handmade products are more familiar We will continue to connect the customer and the craftsman.

By pairing with GK Industrial Design, emphasis is placed on both modern and sophisticated design and functionality. So far, he has won many prominent design awards not only in Japan but also overseas such as Germany and the United States.

Product lineup

So far, 17 kinds of products have been released in the series of “Mag that fulfills your life”. As of today, Hachinohe ware (Aomori prefecture), Naraoka ware (Akita prefecture), Shinjo Higashiyama ware (Yamagata prefecture), Sue family ware (Miyagi prefecture), Ohori Soma ware (Fukushima prefecture), Aizu Hongo ware (Fukushima prefecture) , Mino ware (Gifu prefecture), Kyo ware (Kyoto prefecture), Arita ware (Saga prefecture) are lined up, and there are several projects in progress.

In addition to sales at our directly managed online store, we have a track record of handling products at major department stores, bridal salons, interior shops, cafes and bars, and corporate gifts, souvenirs, and gifts from manufacturers. You are also using.

ALL-JAPAN Tourism Nationwide Fund

An investment fund that aims to become a tourism-oriented country by developing tourism facilities and supporting the growth of companies that support the tourism industry. In order to contribute to the development of the tourism industry nationwide and regional revitalization, we are investing in the development and refurbishment projects of hotels and inns, and venture companies that support the revitalization of Japan’s tourism industry.

Wired Beans Co., Ltd.
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