Flower Hound Media, Daiichi Gardening’s Hanagoto dedicates Hanage water to Naegoshi no Hare

2020.07.12

Daihoku Horticultural Co., Ltd.’s owned media “Hanagoto”, which develops businesses related to flowers and greenery, is aligned with the traditional event “*Natsugoshi no Hare” held at shrines throughout Japan. “Hanachozu” with a hydrangea is devoted to the Tesui building of Fukutoku Shrine (Mebuki Inari) in Nihonbashi, Tokyo.

7th dedication

The flower-owning media “Hanagoto” operated by Daiichi Horticulture, which has the theme of “knowing and enjoying flowers,” has been offering Hanatemizu since November 2019, in line with Japanese seasonal events. We are offering a dedication.

This time, in line with the “Natsukoshi no Hori”, which is a Shinto ritual that enshrines the imperfection of half a year, we will dedicate Hanadate water using hydrangea, which has been said to have the spiritual power to pay evil spirits since ancient times.
On Wednesday, July 1st, the last day, the hydrangea will be given to the worshipers as “Hanamori*” on a first-come-first-served basis from 9:00.

*Hanamori is a custom to wrap a hydrangea in a paper with a wish and hang it upside down under an eaves to pray for a disease-free disaster.

Past flower hand water

Flower Renewal Memorial Dedication (November 29th to December 8th, 2019)

Winter solstice dedication (December 20th to December 22nd, 2019)

Peach Festival dedication (February 28-March 3, 2020)

Dango Festival dedication (May 5, 2020)

[About each flower]
─Flowers will be closer to your daily life and your heart will be enriched─
For each flower named with such a wish, as a website to “know and enjoy flowers”, we have enriched the reading contents related to the thought of the calendar and flowers, and propose a polite and high-quality way to enjoy your life.

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