Set plan of “NAKED Night walk” We will connect to the regional revitalization of Onsen areas and sightseeing spots

2022.06.24

As a micro tourism in line with New Normal, creative company NAKED plans and sells “NAKED Night walk” for local governments and corporations.

For night walks and summer festival measures where you can enjoy the local area by traveling safely and securely

“NAKED Night Walk” is a new project of NAKED, which is a micro-tourism measure that allows customers to travel around the city safely and securely even in the event of COVID-19 pandemic, and is also an art experience for customers.
So far, it has been held in 2021 at hot spring areas such as Ikaho Onsen and Katayamazuma Onsen.
In addition, in the new project “NAKED Yormoude”, which updates the experience of worshiping at shrines and temples, we have created experiences that local people can enjoy again, such as summer festivals and distributed worship, and we have been implementing projects that will lead to regional revitalization even in COVID-19 pandemic.

"NAKED Night Walk" set plan contents

NAKED Tsukubai ™ ️

Infectious disease prevention art “NAKED Tsukubai ™ ️”
“NAKED Tsukubai ™ ️” is an art form of alcohol disinfection of fingers, which started in 2020.
It is very popular to express the characteristics of each area with projection mapping and spread the projection mapping on the palm with alcohol disinfectant.
The Instagram reel video that summarizes the experiences of “NAKED Tsukubai ™ ️” in various places is attracting attention as it has been viewed more than 10,000 times.

NAKED Distance Lantern®

Infectious disease prevention art “NAKED distance lantern ®︎”
“NAKED Distance Lantern ®” that can naturally maintain social distance with other groups.
It is also possible to change the pattern of the light leaking from the lanterns in connection with each place and project.
By having the customer bring the lantern, each person can keep the ring of light leaking from the lantern, and the social distance can be maintained.
The cute light that leaks from the lanterns and the lanterns themselves are colorfully developed, making it an item that allows you to take cute pictures even at night.

NAKED Flower Omikuji®︎
It became a hot topic on SNS as an Omikuji that can also be used as “cherry blossom viewing”. You can enjoy a flower object made of Japanese paper and a fortune slip together, which is a popular product at naked events.

Furthermore, in addition to these three experiences, it is possible to make additional arrangements such as space production and digital art production of famous places in each area.
While providing an art experience where you can feel the history and culture of the area, you can take preventive measures against infectious diseases and attract customers safely and securely even if you are suffering from COVID-19 pandemic.
As a night walk where you can enjoy the city even after an event such as a summer festival or a meal at an inn, this project will promote the night economy.

"NAKED Night Walk" Inquiry Form

>NAKED Night walk Click here to request materials
* Only one of the three contents can be used, and projection mapping and space production options for digital art are also available. Please feel free to contact us.

New

New

Featured articles

Tokyo

Travel

[Hoshinoya Tokyo] “New Year’s Kabuki Stay” brings the hospitality of an Edo Period theatrical teahouse to the present day.

Hoshinoya Tokyo, a Japanese-style inn located in Otemachi, Tokyo, will again this year host the “New Year Kabuki Stay” program, a two-day and one-night stay from January 5 to 26, 2024.
For people living in Edo, one of their New Year’s pleasures was to watch Kabuki, and it was a chic way to spend the New Year. Theatrical teahouses supported this way of enjoying Kabuki. In addition to arranging tickets to the theater, the teahouses delighted patrons by providing a complete range of services, including plot notes, tea, sweets, makunouchi box lunches, and snacks and drinks (*1). Hoshinoya Tokyo offers a stay to celebrate the New Year with hospitality similar to the theatrical teahouses of the time.

*1: Tomizawa, Yoshihide and Fujita, Yosuke (2012). The Latest Kabuki Dictionary. Kashiwa Shobo.

Tokyo

Travel

Event

[Shinjuku Gyoen x Naked] NAKED Autumn Foliage in Shinjuku Gyoen 2023 to be held

From November 22 (Wed) to December 3 (Sun), 2023, an autumn foliage lighting event will be held at Shinjuku Gyoen. Following the cherry blossom event this spring, Shinjuku Gyoen and Naked will collaborate again this fall for the autumn foliage event. Shinjuku Gyoen, one of Tokyo’s most famous gardens, is one of the few places in the city where visitors can enjoy the autumn leaves. The 200-meter-long rows of plane trees, the best maple tree spot in the city, Momijiyama, and the “Middle Pond,” with its spectacular reflection in the pond, will offer a world where the autumn leaves of Shinjuku Gyoen and Naked’s art and food are fused together.

Pick Up

Pick Up