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Sake squeezed on New Year’s Day “New Year’s Day squeezed-once fired-” released with a tiger design label

2022.01.01

“New Year’s Day Shibori” is the new year’s standard sake from Asahi Sake Brewery, which has been on sale since January 1986.
The entire company is united in squeezing unrefined sake and bottling it early on New Year’s Day before shipping.

"New Year's Day squeezed-once fired-"

After squeezing on New Year’s Day and burning sake immediately, it is packed and shipped on that day.
It features a youthful aroma and rich taste unique to freshly squeezed.
It has a solid taste with sweetness and umami, but has a refreshing aftertaste.
Please enjoy it with the taste of winter with cold sake.
The label has an illustration with the motif of a tiger, which is the zodiac of 2022.

In addition, if you purchase “New Year’s Day Shibori Once Fired”, access it from the QR code on the back label and answer the questionnaire, 10 people will be given a QUO card by lottery.

Asahi Sake Brewery listens to the changing times and the voices of our customers, always takes on challenges appropriate to the times to respond to those voices, and continues to pursue and provide deliciousness that will satisfy our customers.

New Year's Day squeezed-once fired-

“New Year’s Day squeezed-once fired-“

Raw rice type: Jiuqu rice Niigata prefecture rice (rice polishing rate 60%) / Kake rice Niigata prefecture rice (rice polishing rate 65%)
Alcohol degree: 18 degrees
Sake degree: +3 * This is a design value and may vary.
acidity: 1.5 * This is a design value and may vary.
Recommended temperature range: ◎ 5-10 ℃
Suggested retail price: 720 ml 1,350 yen (1,485 yen including tax)
ship date: Sunday, January 2, 2022

* The Asahi Sake Brewery online shop will be on sale from 16:00 on January 4, 2022 (Tuesday).

TEL: 0258-41-3777
Asahi Sake Brewery Co., Ltd.
Reception time: Mon-Fri (excluding holidays and holidays designated by us) 10: 00-17: 00

>Official site

New Year's Day squeezed

“New Year’s Day squeezed”

Raw rice type: Jiuqu rice Niigata prefecture rice (rice polishing rate 60%) / Kake rice Niigata prefecture rice (rice polishing rate 65%)
Alcohol degree: 18 degrees
Suggested retail price: 1,830ml 2,490 yen (2,739 yen including tax)
ship date: Sunday, January 2, 2022

>Official site

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