--

Sake squeezed on New Year’s Day “New Year’s Day squeezed-once fired-” released with a tiger design label

2022.01.01

“New Year’s Day Shibori” is the new year’s standard sake from Asahi Sake Brewery, which has been on sale since January 1986.
The entire company is united in squeezing unrefined sake and bottling it early on New Year’s Day before shipping.

"New Year's Day squeezed-once fired-"

After squeezing on New Year’s Day and burning sake immediately, it is packed and shipped on that day.
It features a youthful aroma and rich taste unique to freshly squeezed.
It has a solid taste with sweetness and umami, but has a refreshing aftertaste.
Please enjoy it with the taste of winter with cold sake.
The label has an illustration with the motif of a tiger, which is the zodiac of 2022.

In addition, if you purchase “New Year’s Day Shibori Once Fired”, access it from the QR code on the back label and answer the questionnaire, 10 people will be given a QUO card by lottery.

Asahi Sake Brewery listens to the changing times and the voices of our customers, always takes on challenges appropriate to the times to respond to those voices, and continues to pursue and provide deliciousness that will satisfy our customers.

New Year's Day squeezed-once fired-

“New Year’s Day squeezed-once fired-“

Raw rice type: Jiuqu rice Niigata prefecture rice (rice polishing rate 60%) / Kake rice Niigata prefecture rice (rice polishing rate 65%)
Alcohol degree: 18 degrees
Sake degree: +3 * This is a design value and may vary.
acidity: 1.5 * This is a design value and may vary.
Recommended temperature range: ◎ 5-10 ℃
Suggested retail price: 720 ml 1,350 yen (1,485 yen including tax)
ship date: Sunday, January 2, 2022

* The Asahi Sake Brewery online shop will be on sale from 16:00 on January 4, 2022 (Tuesday).

TEL: 0258-41-3777
Asahi Sake Brewery Co., Ltd.
Reception time: Mon-Fri (excluding holidays and holidays designated by us) 10: 00-17: 00

>Official site

New Year's Day squeezed

“New Year’s Day squeezed”

Raw rice type: Jiuqu rice Niigata prefecture rice (rice polishing rate 60%) / Kake rice Niigata prefecture rice (rice polishing rate 65%)
Alcohol degree: 18 degrees
Suggested retail price: 1,830ml 2,490 yen (2,739 yen including tax)
ship date: Sunday, January 2, 2022

>Official site

New

New

Featured articles

Tokyo

Art

Event

Special Exhibition “Daikakuji Temple, Former Saga Gosho – New Currents: Paintings Related to the Gosho” will be held at night to commemorate the 1,150th anniversary of the temple’s founding.

Due to the popularity of the exhibition “Daikakuji Temple, Former Saga Palace: New Flowers and Paintings Related to the Palace,” which will be held at the Heiseikan of the Tokyo National Museum from Tuesday, January 21, 2025, the museum will be open at night. In addition, from Tuesday, February 18, a limited-edition novelty gift will be distributed to visitors who purchase exhibition merchandise for 4,000 yen or more, including tax.

Shiga

Travel

Event

Culture

[KYUKAMURA OHMI-HACHIMAN]Tour of Lake Biwa’s famous landmarks ‘Enjoying “Biwa Ichi” by bus – around Lake Biwa’ tour.

The resort hotel ‘KYUKAMURA OHMI-HACHIMAN’, located on the eastern shore of Lake Biwa in Shiga Prefecture, in Omi Hachiman City, known for its Omi merchants and Azuchi Castle, is inviting participants to join the ‘Biwaichi’ bus tour, which immerses them in the historical romance of Shiga Prefecture, which has flourished as a key transport hub since ancient times, close to Kyoto and Nara.
To ensure that visitors can enjoy Omi in an easy-to-understand way, Mr Yoshiyuki Onuma, Senior Researcher at the National Institute for Historical Resource Development, will accompany them throughout the tour and provide explanations.

Yamaguchi

SAKURA

Event

[Kai Nagato]Spring-only cherry blossom viewing stay to enjoy the rows of cherry trees along the Otoshin River, ‘Spring Ranman Stay’.

From 25 March to 6 April 2025, Kai Nagato Onsen Ryokan is offering a “Spring Stay” to enjoy the murmur of the Onshin River, which heralds the arrival of spring, and the cherry blossoms. In spring, the rows of cherry blossom trees along the Onshin River, which flows in front of Kai Nagato, are in full bloom, adding colour to the hot spring resort. This plan allows you to enjoy the rows of cherry blossom trees, which have attracted many tourists to the area, to your heart’s content. This plan offers guests a special seat on the Kawadoko Terrace before dinner so that they can enjoy the cherry blossoms at any time during their stay.

Hiroshima

Art

The Most Beautiful Museum in the World: Simose Art Museum Wins UNESCO’s Prestigious Versailles Prize!

Pick Up

Pick Up